One of the largest smartphone companies in the world, Infinix Mobile, launched their latest device which is the Infinix Note 11 Series.
The launching of the new device took place on Monday at the Lekki Leisure Lake, Lekki Phase 1, Lagos.
Infinix Note 11 Pro, one of the new devices unveiled
The event with white as the dress code, had in attendance Kevin Olumese, Public Relations and Communications Infinix Nigeria, Oluwayemisi Ode, IMC Manager Infinix Mobile.
Also present for the launching are top Nigerian celebrities Alex Ekubo, Bimbo Ademoye Neo Akpofure and also Nigerian American actress Osas Ighodaro.
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The celebrities along with fans at the event took part in a wide range of extreme sporting activities such as Quad biking, Jet skiing and surfing.
In a chat with Completesports.com, Olumese explained why Infinix decided to come out with the Note 11 Series.
“It has been an amazing event and I would say it’s a game charger in the mobile phone industry on Nigeria. Infinix likes to break trends we like to break the norm. We launched our device on Monday in an all white party we had people here in a well attended event, people that enjoyed the brand and people who came to have fun with the brand. We were here to play big with infinix.
Kevin Olumese, PR and Communications Infinix Nigeria
“The Note 11 series is obviously 11 generation in the note series and it’s exciting for us because we also launched Note 10 this year and it had very good reviews and we said why not let’s bring the Note 11 at the end of the year as well. We know people like to buy devices for Christmas, for present, for Black Friday, this is a nice time to give them this device.
“Also, the Note 11 gives something special to users because it has something new which is called the Infinix Monster Gaming kit. This makes the device essentially sweet for playing game and for high power usage apps.”
He went on to describe the new device as budget friendly.
“We always like to keep our device budget friendly for our customers. Our customers are the young people and we want them to have enough budget to buy the new device. So the Note 11 I goes for N89,000 only while the Note 11 goes for N108, 900 and the Note 11 Pro goes for N130,600, these are all budget friendly device all under N150,000.”
And on the celebrities who turned out for the launching:”We have our celebrity influencers who we use to drive our products. They are friends of the house and have been with us since beginning of this year. They came to actually play with our fans and have a good time.”
And according to Ode:”This is the launch of the Infinix Note 11 and we are telling consumers to play big with the Infinix Note 11.
“It is at a very affordable rate, we have a better display we have the Monster Gaming Kit and we have an ultra wide screen. So everything you need to play, to work, to relax are all in one device.
Nollywood star Alex Ekubo having fun on a quad bike at the Infinix Note 11 Series launch
“Playing big with us at this event we have Osas Ighodaro, a well known actress as well as Alex Ekubo, a top actor in Nigeria and also Bimbo Ademoye. These are all people who are playing big in their field right now and they represent what we are saying as a brand. We are telling people to break out of the norms and you know go for their dreams, dream big play big.”
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