Stallion Bajaj Hold First Ever ‘Keke Rally’ In Nigeria, Assure Customers On Product Quality

Activities marking the end of the first ever ‘Keke Rally’ in Nigeria tagged the Stallion Bajaj Keke Rally took place at the Sheraton Hotel, Lagos on Friday.

The Rally which kicked off on August 7 at the Stallion Auto Keke- Ijesha showroom for Bajaj Kekes completed a tough terrain of 5594 kms through 27 cities and 18 states in the West, East, and North Central of Nigeria in less than 14 days.

A team, comprising five experienced riders and the Stallion Bajaj officials along with security agents took part in the rally.

Collectively the team convered more than 26000 kms without any product issues.

The rally which started in Lagos covered states like Ogun, Oyo, Kwara, Kogi, Benue, Enugu, Ebonyi, Cross River and Akwa Ibom.

Other states covered include Abia, Rivers, Anambra, Delta, Edo, Ondo, Ekiti and Osun.

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The Stallion Bajaj Keke Rally team also visited celebrated cultural and historic sites in each state highlighting and sharing the Nigerian culture of host communities.

Managing Director for the business, Mr Manish Rohtagi highlights the qualities of the new Baba Bajaj.

“The Keke Rally really boasts on how the new Baba Bajaj is tough, strong, reliable and well equipped for the Nigerian roads. Having covered almost more than 5000kms the Kekes did not face any performance or maintenance challenges,”Rohtagi.

“It kept its brand promise of ”Runs Faster, Lasts Longer” through every rider who was part of this rally.”

Rohtagi added: “The vision from this rally was not to only take up the challenge of proving how credible the product is but also engaging in the stories of these riders that will go on to make the brand what it is.

“The alliance of Stallion and Bajaj will continue to improve lives by going extra mile providing rider-training facilities, scholarship programmes, mechanic empowerment programmes, ease in financing, ease of spare part availability and differentiated customer service through its existing footprints within the auto industry.”