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The mobile sports streaming market is on the rise. As time goes on, more people are using their phones over using a smart TV or console. A lot of this comes down to the rise of dedicated sports streaming services, but at the same time, mobile advancements have a huge part to play as well.
Standalone Sports Streaming Services
A lot of sports streaming services have their own apps that allow people to stream on the go. A lot of them are subscription-based, too. These have rocketed in popularity over the years, providing extensive coverage of several sports. Even niche sports are being explored too, with new services hitting the market all the time.
On apps, such as the one offered by Manchester United, fans can also find behind-the-scenes footage of their favorite teams and players, which helps to add to the experience. Short clips like this are often convenient for mobile users, so it’s not surprising to see a sharp rise in mobile streaming over the last few years.
It’s not just sports streaming that is on the rise, either. More and more people are using their mobile phones to gamble online. Games like poker, blackjack, and even roulette often have live counterparts, with full indexes dedicated to the best casinos to choose from. With casinos often having their dedicated apps, where people can access free spins and no deposit bonuses, this movement is helping to support mobile adoption, especially when it comes to streaming on the go.
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Cost-Effectiveness
Another factor that is driving mobile sports streaming is how cost-effective it is. Unlike a traditional television package, streaming services allow companies to target specific groups of people. You may have a sports package for football and then another for baseball or basketball. Some leagues even have their streaming apps, which run alongside all-in-one streaming apps, so people can catch up on the latest content on the go. An example of this would be the MLB app, and the NFL app.
This helps providers to cut down on cost, as they are not having to offer channels that people probably won’t watch anyway. As it comes in an app format, this makes it very friendly to mobile users. Fans who don’t have a mobile can easily access the desktop version of the app online, showcasing how versatile these offerings can be.
You also have internet advancements. At one point, phones had to rely on 3G when streaming content. This limited speeds and made it almost impossible to stream live sports on the go. Now, however, with 4G and 5G rolling out across the globe, it’s easier for fans to not only watch live streams on their phone but to watch them in areas that might not have the strongest internet signal.
Losing signal is quickly becoming a thing of the past, and it’s amazing to see how much progress is being made. This is paving a new path for sports streaming services, and it is also leading to a more mobile-dominated market. For fans, this is only a good thing, as teams now have the demand, and the tech, required to develop their platforms to support fan engagement.
