There are a huge number of licensed sports betting sites in the UK, creating a vast and competitive market that’s highly regulated and increasingly player-centric.
This is why remote sports betting is such a significant player in the UK’s iGaming market, accounting for more than 35% of a £5.7 billion total yield in March 2020.
However, the sheer number of competing sportsbooks can make it hard for punters to select the best possible option, which is why independent comparison sites like MyBettingSite.uk exist in the marketplace. But how does this site rank its sportsbooks and why should you care?
1. The Welcome Offer
As the online sports betting market has become increasingly crowded, so too operators have sought to compete more aggressively through the provision of increasingly lucrative welcome offers.
These are awarded to all new players at a particular sportsbook, while they typically take the form of either a free bet up to a specified value of a money-back offer relating to your very first wager.
In the case of Unibet, for example, the brand is currently offering a £40 money back offer. To qualify, new players simply need to credit their account with a minimum of £10, before placing a wager of between £1 and £40 and being reimbursed with the full value of their stake if the bet is unsuccessful.
Conversely, Betiton offers new players who credit their account with at least £10 a £20 free bet, once they’ve wagered £25 in total. These wagers must be placed on outcomes with minimum odds of 2.00, while the bet must be settled within 14 days of placement.
These offers all provide various levels of value to punters, while they’ll also be subject to wagering requirements in most instances. These stipulate the precise amount of cash that you’ll have to wager before withdrawing any winnings associated with the bonus, and can have a direct impact on the viability of a particular offer.
You can review each listed operator’s real-time welcome offer at MyBettingSite.uk, including the underlying structure and full terms and conditions.
This way, you can make an informed decision based on multiple factors, such as the size of your bankroll, your risk appetite and the frequency with which you wager.
Related: How Does BetinIreland.ie Rank Its Casino Platforms?
2. The Presence of Responsible Gambling Measures
Responsible gambling represents a huge focus for operators in the modern age, especially since the UK Gambling Commission (UKGC) announced the safeguarding of vulnerable players as one of its core strategic objectives through 2021.
Certainly, operators that prioritise responsible gambling are best-placed to take care of their individual customers, while this outlook is also indicative of a player-centric sportsbook that puts punters before profit.
So, MyBettingSite.uk provides comprehensive reviews of the responsible gambling measures in place at specific operators, from the option to set time-sensitive deposit limits to the option of self-excluding from gambling activity at any time.
So, it’s possible to see which sportsbook operates with its customers’ best interests in mind, while also identifying the brand that offers the best and most proactive responsible gambling tools directly to players.
3. The Range of Sports and Betting Markets on Offer
Punters in the UK have been investing heavily in the delayed Euro 2020 action of late, particularly with the Three Lions reaching the final before losing to Italy in a heart-breaking penalty shootout.
However, most sportsbooks continue to offer access to a diverse range of sports, from football, tennis and boxing to niche alternatives like cycling and greyhound racing.
Interestingly, the precise range of sports and betting markets available from one site to another, with Betiton featuring a total of 29 different sports and William Hill offering options across 33 disciplines in total.
You can review this across each individual site at MyBettingSite.uk, gaining a quick insight into which sites host the largest number of markets. You can also review the tournaments featured by each operator, which is ideal if you have a particular focus or knowledge base as a punter.
The site also advised whether or not a sportsbook offers access to the esports market, which represents a growing vertical in the iGaming space. This may be a huge consideration for some, especially if you’re looking to wager on upcoming esports tournaments and its various markets.
