Rapper Snoop Dogg has become co-owner of English Championship side Swansea City in an unlikely alliance between the world of rap and football, the Welsh club announced.
Snoop Dogg was the surprise model as Swansea launched their home kit for the 2025-26 season last weekend.
The Swans have now announced that the 53-year-old American star has followed Real Madrid and Croatia legend Luka Modric by joining the club’s ownership group.
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“My love of football is well known, but it feels special to me that I make my move into club ownership with Swansea City,” Snoop Dogg said on the club’s website.
“The story of the club and the area really struck a chord with me. This is a proud, working class city and club. An underdog that bites back, just like me. I’m proud to be part of Swansea City,” Snoop Dogg said.
